WELLNESS BUM / PARTNERSHIPS

Good brands. Better conversations.

Partner with an independent wellness publication that values curiosity, credible information, and a more thoughtful conversation about feeling well.

Thoughtful partnerships, clearly labeled. Editorial integrity always comes first.

01 / THE PUBLICATION

Wellness, without the marketing fog.

Wellness Bum is an independent editorial newsletter covering wellness culture, science, beauty, movement, and the ideas shaping how we live. We translate research and trends into accessible, critical conversations.

7,080

Active newsletter subscribers

6,348

Average delivered per issue, last five issues

2

Distinct editorial editions each week

Audience and delivery figures are a recent snapshot, not guaranteed future results.

02 / OUR READERS

An audience that asks better questions.

Readers are predominantly women, with the largest reported age groups 25–34 (46%) and 35–44 (27%). Reported gender data: women 64%, men 20%. Percentages reflect available audience reporting; unreported categories are not reassigned.

Recent newsletter issue open rates ranged from 19.44% to 23.82%; issue click rates ranged from 0.26% to 0.41%. These are overall issue metrics, not sponsorship performance guarantees.

03 / THE FORMATS

Two ways to be part of the conversation.

WEDNESDAY

The Edit

A concise, culturally tuned take on what matters in wellness right now.

$175

Introductory single-issue sponsorship

SUNDAY

The Deep Dive

A more considered exploration of a meaningful wellness topic.

$225

Introductory single-issue sponsorship

The two-issue edit: $350

One Wednesday placement plus one Sunday placement. Rates are introductory and subject to availability and editorial fit.

04 / HOW WE WORK

Considered, not crowded.

We work with partners whose products, services, and claims can stand up to scrutiny. Sponsorships are labeled, reviewed before publication, and kept separate from independent editorial coverage.

Bookings are confirmed with payment upfront. Please allow at least seven calendar days before placement, with final materials supplied five business days in advance. Final creative is subject to approval.

Read our Editorial FAQ for our standards, corrections, and disclosure policies.

LET'S TALK

A good fit starts with a conversation.

Tell us what you're building, who you want to reach, and what you have in mind.

For sponsorship inquiries, availability, and the media kit.